.ulx-franchise{--uf-ink:#171715;--uf-lime:#c0ff75;--uf-paper:#f4f1ea;--uf-line:#d4d1ca;color:var(--uf-ink);background:var(--uf-paper);font-family:'DM Sans',Arial,sans-serif;-webkit-font-smoothing:antialiased}
.ulx-franchise *{box-sizing:border-box}.ulx-franchise a{color:inherit}.ulx-franchise button,.ulx-franchise input,.ulx-franchise select,.ulx-franchise textarea{font:inherit}.ulx-franchise :focus-visible{outline:3px solid #78a831;outline-offset:3px}
.ulx-franchise__hero{display:grid;grid-template-columns:minmax(420px,.89fr) minmax(0,1.11fr);min-height:630px;background:var(--uf-ink);color:#fff}.ulx-franchise__hero-copy{padding:clamp(52px,6vw,100px) clamp(32px,5vw,88px) 54px;display:flex;flex-direction:column;align-items:flex-start}.ulx-franchise__eyebrow,.ulx-franchise__section-kicker{display:flex;align-items:center;gap:12px;margin:0 0 29px;font:800 11px/1.3 'Montserrat',Arial,sans-serif;letter-spacing:.18em}.ulx-franchise__eyebrow span{display:block;width:34px;height:3px;background:var(--uf-lime)}.ulx-franchise__hero h1{margin:0;font:900 clamp(50px,5.55vw,91px)/.91 'Montserrat',Arial,sans-serif;letter-spacing:-.08em}.ulx-franchise__hero h1 em{color:var(--uf-lime);font-style:normal}.ulx-franchise__hero-lead{max-width:520px;margin:28px 0 0;font:400 clamp(17px,1.35vw,21px)/1.5 'DM Sans',Arial,sans-serif}.ulx-franchise__button{display:inline-flex;align-items:center;justify-content:space-between;gap:28px;min-height:61px;padding:0 22px;border:0;text-decoration:none;text-transform:uppercase;font:800 13px/1.2 'Montserrat',Arial,sans-serif;letter-spacing:.045em;cursor:pointer;transition:transform .18s ease,background-color .18s ease}.ulx-franchise__button:hover{transform:translateY(-2px)}.ulx-franchise__button svg{width:23px;height:23px;flex:none}.ulx-franchise__button--lime{background:var(--uf-lime);color:var(--uf-ink)!important;margin-top:31px}.ulx-franchise__hero-note{margin:auto 0 0;padding-top:36px;color:#aaa9a3;font-size:11px;letter-spacing:.07em;text-transform:uppercase}.ulx-franchise__hero-art{position:relative;min-width:0;min-height:630px;overflow:hidden}.ulx-franchise__hero-art:before{content:'';position:absolute;z-index:1;inset:16px;border:1px solid rgba(255,255,255,.52);pointer-events:none}.ulx-franchise__hero-art img{display:block;width:100%;height:100%;object-fit:cover;object-position:56% center}.ulx-franchise__photo-label{position:absolute;z-index:2;right:16px;bottom:16px;left:16px;display:flex;justify-content:space-between;gap:20px;align-items:center;padding:17px 22px;background:rgba(23,23,21,.9);font-size:12px}.ulx-franchise__photo-label span{color:var(--uf-lime);font-weight:800;letter-spacing:.12em}.ulx-franchise__photo-label strong{font-weight:600;text-align:right}
.ulx-franchise__ticker{display:flex;justify-content:space-around;align-items:center;gap:18px;min-height:61px;padding:12px 24px;background:var(--uf-lime);font:800 11px/1.2 'Montserrat',Arial,sans-serif;letter-spacing:.1em;text-align:center}.ulx-franchise__ticker-spark{display:inline-flex;align-items:center;justify-content:center;flex:none;width:23px;height:23px}.ulx-franchise__ticker-spark svg{display:block;width:100%;height:100%}
.ulx-franchise__story{max-width:1450px;margin:auto;padding:clamp(70px,9vw,138px) clamp(24px,5vw,78px);display:grid;grid-template-columns:1fr minmax(260px,.42fr);column-gap:5vw}.ulx-franchise__story>.ulx-franchise__section-kicker{grid-column:1/-1}.ulx-franchise__section-kicker{margin-bottom:22px}.ulx-franchise__story h2,.ulx-franchise__steps h2,.ulx-franchise__contact h2{margin:0;font:900 clamp(41px,5vw,78px)/.98 'Montserrat',Arial,sans-serif;letter-spacing:-.075em}.ulx-franchise__story h2 span{color:#699a2c}.ulx-franchise__story-side{align-self:end;max-width:340px;padding-bottom:3px}.ulx-franchise__story-side p{margin:0 0 25px;font-size:18px;line-height:1.55}.ulx-franchise__story-side a{display:inline-flex;gap:20px;border-bottom:2px solid var(--uf-ink);padding-bottom:8px;text-decoration:none;font-weight:800;text-transform:uppercase;font-size:12px;letter-spacing:.06em}.ulx-franchise__story-side svg{width:16px;height:16px;flex:none}
.ulx-franchise__steps{display:grid;grid-template-columns:.78fr 1.22fr;gap:7vw;padding:clamp(60px,7vw,110px) clamp(24px,6vw,90px);background:#e8e6df}.ulx-franchise__steps-heading{max-width:500px}.ulx-franchise__steps h2{font-size:clamp(38px,4vw,65px)}.ulx-franchise__steps ol{list-style:none;margin:0;padding:0}.ulx-franchise__steps li{display:grid;grid-template-columns:58px 1fr;gap:24px;padding:25px 0;border-top:1px solid #aaa9a3}.ulx-franchise__steps li:last-child{border-bottom:1px solid #aaa9a3}.ulx-franchise__steps li>span{color:#628f2a;font:800 13px/1.4 'Montserrat',Arial,sans-serif}.ulx-franchise__steps h3{margin:0 0 7px;font:800 22px/1.15 'Montserrat',Arial,sans-serif;letter-spacing:-.04em}.ulx-franchise__steps li p{margin:0;font-size:16px;line-height:1.45}
.ulx-franchise__contact{display:grid;grid-template-columns:.75fr 1.25fr;gap:6vw;padding:clamp(65px,7vw,110px) clamp(24px,6vw,90px);scroll-margin-top:70px}.ulx-franchise__contact-copy{display:flex;flex-direction:column}.ulx-franchise__contact-copy p:not(.ulx-franchise__section-kicker){max-width:340px;margin:23px 0;font-size:18px;line-height:1.55}.ulx-franchise__contact-mark{margin-top:auto;font:900 140px/.75 'Montserrat',Arial,sans-serif;letter-spacing:-.15em}.ulx-franchise__contact-mark span{color:#86bb3c}.ulx-franchise__form-card{max-width:760px;padding:clamp(27px,4vw,56px);border:1px solid var(--uf-line);background:#fff}.ulx-franchise__form-grid{display:grid;grid-template-columns:1fr 1fr;gap:20px 17px}.ulx-franchise__form-grid label{display:block;font-weight:700;font-size:13px;line-height:1.4}.ulx-franchise__wide{grid-column:1/-1}.ulx-franchise__form-grid input,.ulx-franchise__form-grid select,.ulx-franchise__form-grid textarea{display:block;width:100%;margin-top:9px;border:1px solid #aaa9a3;border-radius:0;background:#fff;padding:14px 15px;color:var(--uf-ink);font-size:15px;font-weight:400;min-height:51px}.ulx-franchise__form-grid textarea{resize:vertical;min-height:96px}.ulx-franchise__form-grid input::placeholder,.ulx-franchise__form-grid textarea::placeholder{color:#777}.ulx-franchise__payload{position:absolute!important;left:-9999px!important;width:1px!important;height:1px!important;opacity:0!important}.ulx-franchise__consent{display:flex;align-items:flex-start;gap:10px;margin:23px 0 26px;font-size:13px;line-height:1.5}.ulx-franchise__consent input{width:17px;height:17px;flex:none;margin:2px 0 0;accent-color:#82b83b}.ulx-franchise__consent a{text-decoration:underline;text-underline-offset:2px}.ulx-franchise__button--dark{width:100%;background:var(--uf-ink);color:#fff}.ulx-franchise__button--dark:hover{background:#31312e}.ulx-franchise__form-footnote{margin:16px 0 0;color:#65645f;font-size:12px;line-height:1.45}.ulx-franchise__notice{margin-bottom:22px;padding:15px;border:1px solid #a1b979;background:#eff9de;font-size:14px;line-height:1.4}.ulx-franchise__notice--error{border-color:#c58585;background:#fff0f0}.ulx-franchise .winnie-pooh.hidden{display:none!important}
@media(max-width:1000px){.ulx-franchise__hero{grid-template-columns:.95fr 1.05fr}.ulx-franchise__hero-copy{padding-left:36px;padding-right:30px}.ulx-franchise__hero h1{font-size:clamp(44px,5.5vw,70px)}.ulx-franchise__story{grid-template-columns:1fr .45fr}.ulx-franchise__contact{gap:35px}.ulx-franchise__contact-mark{font-size:100px}}
@media(max-width:750px){.ulx-franchise__hero{display:flex;flex-direction:column;min-height:0}.ulx-franchise__hero-copy{padding:42px 24px 35px}.ulx-franchise__eyebrow{margin-bottom:24px}.ulx-franchise__hero h1{font-size:clamp(48px,12.2vw,75px)}.ulx-franchise__hero-lead{font-size:17px;margin-top:23px}.ulx-franchise__hero-note{padding-top:27px}.ulx-franchise__hero-art{height:270px;min-height:270px}.ulx-franchise__hero-art:before{inset:10px}.ulx-franchise__photo-label{right:10px;bottom:10px;left:10px;padding:10px 12px;font-size:10px}.ulx-franchise__ticker{flex-wrap:wrap;gap:9px 16px;padding:13px 18px;font-size:9px}.ulx-franchise__ticker-spark{width:16px;height:16px}.ulx-franchise__story,.ulx-franchise__steps,.ulx-franchise__contact{display:block;padding:62px 24px}.ulx-franchise__story h2{font-size:clamp(39px,9.2vw,62px)}.ulx-franchise__story-side{max-width:500px;margin-top:30px}.ulx-franchise__story-side p{font-size:16px}.ulx-franchise__steps h2,.ulx-franchise__contact h2{font-size:clamp(40px,9vw,60px)}.ulx-franchise__steps ol{margin-top:38px}.ulx-franchise__steps li{grid-template-columns:42px 1fr;gap:15px}.ulx-franchise__contact-copy>p:not(.ulx-franchise__section-kicker){font-size:16px;margin:18px 0 0}.ulx-franchise__contact-mark{display:none}.ulx-franchise__form-card{margin-top:30px;padding:24px}.ulx-franchise__form-grid{grid-template-columns:1fr;gap:17px}.ulx-franchise__wide{grid-column:auto}}
@media(max-width:390px){.ulx-franchise__hero h1{font-size:44px}.ulx-franchise__button{font-size:11px;padding:0 15px;gap:16px}.ulx-franchise__ticker span:nth-of-type(3),.ulx-franchise__ticker span:nth-of-type(4){display:none}}

/* Franchise commercial proposal: scoped to this landing. */
.ulx-franchise__hero-copy{padding:clamp(44px,5vw,78px) clamp(28px,4.6vw,76px) 42px}
.ulx-franchise__hero h1{font-size:clamp(34px,4.2vw,65px);line-height:1;letter-spacing:-.065em}
.ulx-franchise__hero h1 em{display:inline-block;font-size:.79em;letter-spacing:-.055em;white-space:nowrap}
.ulx-franchise__hero-promise{max-width:470px;margin:25px 0 0;font:600 clamp(19px,1.8vw,26px)/1.3 'DM Sans',Arial,sans-serif}
.ulx-franchise__hero-lead{margin:22px 0 0;font-size:16px;line-height:1.5}
.ulx-franchise__hero-lead p{margin:0}
.ulx-franchise__hero-lead p+p{margin-top:14px}
.ulx-franchise__hero-note{font-size:10px;padding-top:28px;line-height:1.5}
.ulx-franchise__hero-art img{position:absolute;inset:0}
.ulx-franchise__button{max-width:100%;gap:18px;text-align:left}
.ulx-franchise a.ulx-franchise__button--dark{color:#fff}
.ulx-franchise__hero .ulx-franchise__button,.ulx-franchise__proposal .ulx-franchise__button{font-size:11px;line-height:1.4;padding-top:14px;padding-bottom:14px}
.ulx-franchise__benefits{max-width:1450px;margin:auto;padding:80px clamp(24px,5vw,78px)}
.ulx-franchise__benefits h2,.ulx-franchise__proposal h2,.ulx-franchise__faq h2{margin:0;font:900 clamp(34px,3.7vw,55px)/1.02 'Montserrat',Arial,sans-serif;letter-spacing:-.065em}
.ulx-franchise__benefits-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));margin-top:36px;border:1px solid var(--uf-line)}
.ulx-franchise__benefit{min-width:0;padding:30px 32px;background:#fff}
.ulx-franchise__benefit:nth-child(odd){border-right:1px solid var(--uf-line)}
.ulx-franchise__benefit:nth-child(-n+2){border-bottom:1px solid var(--uf-line)}
.ulx-franchise__benefit--school{background:var(--uf-lime)}
.ulx-franchise__benefit-number{display:block;margin-bottom:26px;font:800 10px/1.4 'Montserrat',Arial,sans-serif;letter-spacing:.13em}
.ulx-franchise__benefit h3{max-width:440px;margin:0 0 14px;font:800 clamp(22px,2.15vw,30px)/1.13 'Montserrat',Arial,sans-serif;letter-spacing:-.045em}
.ulx-franchise__benefit p{max-width:510px;margin:0;font-size:16px;line-height:1.55}
.ulx-franchise__benefit--support{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);column-gap:40px;grid-column:1/-1;border-top:1px solid var(--uf-line)}
.ulx-franchise__benefit--support:nth-child(odd){border-right:0}
.ulx-franchise__benefit--support .ulx-franchise__benefit-number{grid-column:1/-1}
.ulx-franchise__benefit--support h3{margin-bottom:0}
.ulx-franchise__story{padding-top:70px;padding-bottom:80px;border-top:1px solid var(--uf-line);grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);column-gap:6vw}
.ulx-franchise__story h2{font-size:clamp(34px,4.1vw,61px)}
.ulx-franchise__story-side{align-self:center;max-width:450px}
.ulx-franchise__story-side p{font-size:17px}
.ulx-franchise__story-side p:last-child{margin-bottom:0}
.ulx-franchise__proposal{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:6vw;padding:70px clamp(24px,6vw,90px);background:var(--uf-lime)}
.ulx-franchise__proposal-copy{align-self:center;max-width:570px}
.ulx-franchise__proposal-copy p{margin:0 0 20px;font-size:17px;line-height:1.55}
.ulx-franchise__proposal .ulx-franchise__button{width:auto;margin-top:7px}
.ulx-franchise__contact h2{font-size:clamp(34px,3.7vw,56px);line-height:1.02}
.ulx-franchise__contact-copy p:not(.ulx-franchise__section-kicker){max-width:400px;margin:22px 0 0;font-size:17px}
.ulx-franchise__contact-mark{display:block;width:220px;max-width:100%;height:auto;margin-top:auto;padding-top:38px}
.ulx-franchise__faq{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:6vw;padding:70px clamp(24px,6vw,90px) 90px;background:#e8e6df}
.ulx-franchise__faq h2{font-size:clamp(32px,3.3vw,48px)}
.ulx-franchise__faq-list{min-width:0;border-top:1px solid #aaa9a3}
.ulx-franchise__faq details{border-bottom:1px solid #aaa9a3}
.ulx-franchise__faq summary{display:flex;align-items:center;justify-content:space-between;gap:24px;padding:23px 0;list-style:none;cursor:pointer;font:700 17px/1.4 'DM Sans',Arial,sans-serif}
.ulx-franchise__faq summary::-webkit-details-marker{display:none}
.ulx-franchise__faq summary::after{content:'';display:block;flex:none;width:8px;height:8px;margin-right:4px;border-right:1.5px solid currentColor;border-bottom:1.5px solid currentColor;transform:rotate(45deg)}
.ulx-franchise__faq details[open] summary::after{transform:rotate(225deg)}
.ulx-franchise__faq details p{max-width:630px;margin:0;padding:0 25px 24px 0;font-size:16px;line-height:1.6}
@media(max-width:1000px){
  .ulx-franchise__hero-copy{padding-left:28px;padding-right:25px}
  .ulx-franchise__hero h1{font-size:clamp(33px,4.3vw,43px)}
  .ulx-franchise__hero-lead{font-size:15px}
  .ulx-franchise__benefit{padding:26px}
  .ulx-franchise__story h2{font-size:clamp(33px,4vw,43px)}
  .ulx-franchise__contact-mark{width:180px}
}
@media(max-width:750px){
  .ulx-franchise__hero-copy{padding:36px 24px 30px}
  .ulx-franchise__hero h1{font-size:clamp(32px,8.8vw,58px)}
  .ulx-franchise__hero-promise{margin-top:22px;font-size:21px}
  .ulx-franchise__hero-lead{margin-top:20px;font-size:15px}
  .ulx-franchise__hero .ulx-franchise__button{margin-top:25px;min-height:60px}
  .ulx-franchise__hero-note{padding-top:24px;font-size:9px}
  .ulx-franchise__benefits{padding:52px 24px}
  .ulx-franchise__benefits h2{font-size:clamp(30px,7.3vw,42px)}
  .ulx-franchise__benefits-grid{grid-template-columns:1fr;margin-top:26px}
  .ulx-franchise__benefit{padding:25px 23px}
  .ulx-franchise__benefit:nth-child(odd){border-right:0}
  .ulx-franchise__benefit:not(:last-child){border-bottom:1px solid var(--uf-line)}
  .ulx-franchise__benefit-number{margin-bottom:17px}
  .ulx-franchise__benefit h3{font-size:23px}
  .ulx-franchise__benefit p{font-size:15px}
  .ulx-franchise__benefit--support{display:block;border-top:0}
  .ulx-franchise__benefit--support h3{margin-bottom:14px}
  .ulx-franchise__story,.ulx-franchise__proposal,.ulx-franchise__contact,.ulx-franchise__faq{display:block;padding:52px 24px}
  .ulx-franchise__story h2{font-size:clamp(31px,7.8vw,45px)}
  .ulx-franchise__story-side{margin-top:25px}
  .ulx-franchise__story-side p,.ulx-franchise__proposal-copy p,.ulx-franchise__contact-copy p:not(.ulx-franchise__section-kicker){font-size:16px}
  .ulx-franchise__proposal h2{font-size:clamp(30px,7.6vw,44px)}
  .ulx-franchise__proposal-copy{margin-top:26px}
  .ulx-franchise__contact h2{font-size:clamp(33px,8.5vw,48px)}
  .ulx-franchise__contact-mark{display:none}
  .ulx-franchise__faq-heading{margin-bottom:30px}
  .ulx-franchise__faq h2{font-size:clamp(30px,7.4vw,42px)}
  .ulx-franchise__faq summary{font-size:16px;padding:21px 0}
  .ulx-franchise__faq details p{font-size:15px}
}
@media(prefers-reduced-motion:reduce){.ulx-franchise__button{transition:none}.ulx-franchise__button:hover{transform:none}}